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- Diploma of Marketing and Communication
TAFE NSW Course
International
Course code: BSB50620 | CRICOS Code: 108526F
Diploma of Marketing and Communication
Overview
About this international course
The Diploma of Marketing and Communication was designed in consultation with marketing experts to ensure your skills meet the demands of the industry. Study at a recognised and long-established Australian education provider and gain the most up-to-date skills in this dynamic industry.
This course will strengthen your marketing communication expertise and position you as a strong candidate for more senior roles like marketing manager, brand manager or public relations manager.
With communications and marketing departments in almost all businesses, the employment opportunities are endless for graduates of the Diploma of Marketing and Communication.
Outcomes
What you'll gain
Learn new skills
Through a mix of theory and practical coursework, learn to:
- Design and develop an integrated marketing communication plan
- Interpret market trends and development
- Undertake and manage project work
- Identify and evaluate marketing opportunities
- Lead and manage a productive team
- Create and manage budgets and financial plans
- Implement and monitor marketing activities
Gain practical experience
Build your experience and get practical skills in:
- Developing a project plan and budgets
- Organising work for a team
- Writing a marketing communication strategy
- Market research and analysis
- Interpreting trends and market developments
- Reporting on market data
- Creating compelling visual presentations
Develop your professional confidence
Develop the qualities you need to get ahead in this industry:
- Effective communication skills
- Creativity and an innovation mindset
- Organisational and time management skills
- Adaptability to work on diverse projects
- Collaboration skills and the ability to work independently
- Critical thinking skills
- Ability to manage team members
Global industry demand
The global market for digital marketing and advertising is projected to grow at a rate of 10.3% up until 2027.
Digital marketing roles are rapidly growing, with demand for social media jobs increasing at the highest rate. The top marketing skills in demand are:
- Paid social media, ad serving, analytics, and social media advertising
- Proficiency in Instagram, social media optimisation and LinkedIn
Suitability
International entry requirements
At TAFE NSW each course has entry requirements. These help us to make sure that your course choice is right for you and help determine your suitability for a course. We want you to be confident in your decision and successful in your studies.
Fees and locations
Starting dates, course fees and locations
As an international student, you can choose from a range of different courses, offered at various locations. Experience vibrant spaces, libraries, cafes and gyms, as well as places to make friends and socialise with other students.
Additional costs
Additional costs for uniforms, equipment, textbooks and materials (if applicable) range from $300 - $1,000 AUD per course.
Structure and units
What you will study
At the start of your course, you will receive your timetable. You will need to study all core units and a range of additional units.
5 core units plus 7 elective units, of which: 3 elective units must be selected from Group A 2 elective units must be selected from Group B for the remaining 2 elective units: up to 2 units may be selected from Groups A and B If not listed, up to 2 units may be selected from a Certificate IV, Diploma or Advanced Diploma from this or any other currently endorsed Training Package qualification or accredited course. BSBMKG541 Identify and evaluate marketing opportunities BSBMKG542 Establish and monitor the marketing mix BSBMKG552 Design and develop marketing communication plans BSBMKG555 Write persuasive copy BSBPMG430 Undertake project work
Core units - 0
Core units are the required units that you must complete.
Pathways
Continue your studies
At TAFE NSW, you can develop your skills or build your expertise by studying a single course. You can also continue your studies with one of the following pathway options:
Vocational study pathway
Enrol in a range of TAFE NSW courses designed to help you kick-start your career and education goals. You can apply for a Student Visa that will cover the duration of your study.
TAFE NSW degree pathway
From certificates to diplomas, to a TAFE NSW degree, continue your studies with us to help build your success. You can apply for a Student Visa that will cover the duration of your study.
TAFE NSW - university partnership pathways
TAFE NSW has partnerships with a number of Australian universities. These universities offer guaranteed entry and credit transfer to eligible students. How much credit you are eligible for varies depending on the course and university you choose. You can apply for a Student Visa that will cover the duration of your study.
Other university pathways
You may gain entry to another university using your TAFE NSW qualifications. Acceptance and the amount of credit transfer may vary depending on the university and course studies. Check your credit eligibility.
Keep learning with TAFE NSW
Explore Your Degree Options
- Graduates of the Diploma of Marketing and Communication can apply for the TAFE NSW Degree - Bachelor of Business
You are able to package two or more TAFE NSW courses together. This means you can plan your studies to achieve your career goals. When you apply for a TAFE NSW vocational pathway, you can apply for a Student Visa that will cover the duration of your study.
Services
Campus facilities and support services
TAFE NSW offers you a range of on campus study environments you will have access to industry specific computer rooms, simulated workplaces, study and presentation areas as well as general student facilities to enhance your learning and student experience.
You will also have access to a TAFE NSW simulated organisation called Gelos Enterprises, where you'll work with realistic business documents, policies and more.
Student facilities, amenities and support services include:
- TAFE NSW Disability Support Service
- TAFE NSW Language, Literacy and Numeracy (LLN) support
- TAFE NSW Careers, Counselling and Pathways Service
- Smarthinking - online access to a tutor
- LinkedIn Learning - an online resource that offers innovative courses and tutorials to improve your personal and professional skills
We're here to help
If you have more questions about your course choice or study plans contact us today.
Contact TAFE NSW International